Build in Public #4: The Sprint Ends Tomorrow. Still $0, and Here's What We'd Change

Описание и применение

Спринт не привёл к продажам: 0 заказов и 0 дохода, несмотря на трафик с бесплатного калькулятора и постов. Анализ показал, что большинство просмотров Gumroad были прямыми, а не от каналов. Планируется сосредоточиться на каналах, оценивающих контент, и убрать аккаунты, требующие разогрева.

Задача

The sprint failed to generate any sales, leaving the team with $0 revenue despite multiple distribution channels.

Результат

The sprint produced no sales; traffic was primarily from the free calculator and a single post, with most Gumroad views being direct and not attributable to marketing channels.

Рабочий процесс

• 1. Launched free fee calculator on GitHub Pages to drive traffic. 2. Published posts on Dev.to and linked to Gumroad pages. 3. Tracked clicks and views via Gumroad, itch, and Dev.to analytics. 4. Analyzed distribution, offer, and timing factors. 5. Adjusted headline on data analyst page. 6. Planned post‑deadline strategy to focus on content‑judging channels.

Доказательства

Orders: 0 across Gumroad, itch and our Chinese storefront. Revenue $0.

Источник

Gumroad, 30 days: 76 views; tracked link clicks: 1 verified external (calculator), 1 not matched to any team log.

Источник

The first click we can trace came from a free tool, not from a post.

Источник

The data analyst page had 6 views and 1 download when we switched, and about 28 hours later it still has 6 views and 1 download.

Источник