LiveLead: Live Google Search Data Explainable Sales Leads in One Command

Description and use

LiveLead is a CLI that queries SerpApi for live business data, enriches listings, checks web presence, scores leads 0–100 with explanations, and outputs sorted JSON/CSV for B2B outreach.

Problem

Lead lists are stale and unreliable; phone numbers and websites often wrong, and no indication of which leads are worth calling first.

Outcome

LiveLead produces fresh, scored lead lists in a single command, eliminating stale data and providing clear prioritization signals.

Workflow

• 1. Provide business category and city to LiveLead CLI
• 2. LiveLead calls SerpApi google_maps search to discover businesses
• 3. For each business, call google_maps place to enrich hours, reviews, description
• 4. Perform organic Google search for "{name} official website" to verify web presence
• 5. Score each lead using heuristic rules, attach reason strings
• 6. Output results as JSON or CSV sorted by score

Evidence

LiveLead takes a query like "dental clinic" and a location like "Birmingham, UK", pulls live business listings through SerpApi's Google Maps and organic Search engines, enriches each listing with hours and web-presence checks, and scores it 0–100 with human-readable reasons

Source

The pipeline in livelead.py runs four stages per query: Discovery, Enrichment, Web‑presence check, Scoring

Source

score_lead() adds up to 100 points from six live signals: Has phone (+25), Has website (+20), Rating ≥ 4.0 (+15), Reviews 10–200 (+15), Has phone but no website found (+15), Hours listed (+10)

Source